ANAND ARCADE
Web Development
UI/UX Design
App Development
Innovative Ideas
Development Agency
SoftWare Development
Programming
About The Anand Arcade
Anand Talkies was a favorite entertainment spot for every family since so many years. The company re- incarnated yester year's favorite Anand Talkies into a modernized Commercial Complex, Anand Arcade that offers retail space at the prime location of Raipur.
Through BrandRepositioning, the company aimed to create brand's status in the marketplace.
Project info
Clients:
Anand Arcade
COMPANY TYPE
Real Estate Commercial Spaces
CASE STUDY BY:
Benchmark Branding Creativity
Objectives:
Launching commercial spaces of Anand Arcade taking advantage of the lineage of Anand Talkies. This new development makes well developed office spaces, shops available to everyone at the prime location of Raipur leading to
• Create a corporate identity of Anand Arcade
• Increase the brand awareness
• to generate bookings / stimulate sales
• explore newer potential markets
Challenges:
• Creating brand awareness across target locations for better conversion on the product launch
• Generating large lead volumes in order to achieve sales target
• Rising above the several existing competitors